NORDIC TEAK

Driving Revenue Growth: A Case Study on Nordic Teak Ecommerce Success

Nordic Teak is a leading premium brand of sustainably sourced teak furniture. With a mission to provide top-quality products and exceptional customer service, they sought to overcome challenges and achieve substantial growth in the competitive outdoor furniture industry.

  • BRAND GOALS

    Nordic Teak is a leading premium brand of sustainably sourced teak furniture. With a mission to provide top-quality products and exceptional customer service, they sought to overcome challenges and achieve substantial growth in the competitive ecommerce landscape.

  • CHALLENGES

    As still a young fast growing brand, they did not have a developed brand identity that could support core designs such as a website, infographics and advertising. Additionally they did not have robust advertising to scale the brand profitably.

OUR STRATEGIC APPROACH

We implemented a comprehensive digital marketing strategy, focusing on targeted advertising, personalized customer experiences, and optimized website performance.

branding improvements

BRAND IDENTITY REFRESH

New font, color palette and expansion of existing brand book. Creation of core messaging and demographics.

EMAIL/WEB DEVELOPMENT & ADVERTISING

EMAIL & WEB DEVELOPMENT

NEW Shopify website and migration to Klaviyo

AMAZON CREATIVE & ADVERTSING

3X REVENUE GROWTH ON AMAZON

3x revenue growth in under 6 months at a consistent 6x ROAS through a redesigned storefront, product listings and scaled advertising efforts.

THE RESULTS

  • 220% AMAZON REVENUE INCREASE

  • 88% INCREASE IN WEBSITE CONVERSION RATE

  • REFRESHED BRAND IDENTITY

  • NEW CONSOLIDATED WEBSITE

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verified google review

"I've been working with Erik and his team for a few months now and have nothing but great things to say. DEFY has played a major role in implementing creatives as well as restructuring and optimizing my various seller accounts. Looking forward to our continued work!"

Taylor Berglund - Founder, Nordic Teak

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